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Month: October 29, 2020

Graduating from a Product Manager into a Product Scientist

Over recent times, Product Management has transformed from Art to Science. The maturity in product thinking has been accelerated by tools, evolving thought processes and

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Healthcare Marketing: Priorities to meet the changed market needs

Healthcare marketing has always required a specialized skill-set considering healthcare is a ‘Grudge-Category’. However, never has healthcare marketing been under the kind of pressure that it

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